IPPU Packaging: The Everyday Labels Calendar
Fun stickers for the lockdown life.
Context, idea, trivia.
Every year, IPPU Packaging, the most innovative self-adhesive label maker in Romania, sends a creative calendar to their clients.
In 2021, when the world stopped in its tracks and people were forced to #stayathome due to Covid-19, the house became a multi-functional space – one that IPPU labeled with its adhesive stickers, much like in “One hundred years of solitude”, but that’s another story.
In our case, we brought a bit of color and joy to an otherwise gloomy situation.
Credits.
🖊️ CW: Radu Constantinescu
🖌️ AD, Illustrator: Bob Toma
💼 Client: IPPU Packaging
🏆 Accolades: Shortlisted in D&AD, Cresta, Epica





