IPPU PACKAGING: Creative Calendars & More
Creativity is sometimes sticky.
Context, idea, trivia.
For over a decade, art director extraordinaire Bob Toma and I helped build the IPPU Packaging brand, working with an inspiring client who always pushed the creative boundaries into new territories, from quirky concepts to state-of-the-art executions. Here’s a sample of our work for this “sticky ideas” company – and you can probably imagine the fun we had while creating these pieces.
Credits.
🖊️ CW: Radu Constantinescu
🖌️ AD: Bob Toma
💼 Client: Ioana @ IPPU Packaging
“My Precious” Direct Mail
A new capability of building perfect brands, promoted with hints to mysterious symbolism.
The Allegorical Calendar
One epic story, 12 legendary works of art.
Pantonia in “Label Wars”
A new printing machine, a new pop culture inspired story.

















